Education

Oct 13 2017

PolyU FB – MBA Descriptions- Faculty of Business, PolyU HK #aacsb, #equis, #business #leadership, #business

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Subject Descriptions

Core Management Subjects

Accounting for Managers (AF5108)

  • Introduce basic financial accounting concepts and principals
  • Introduce accounting methods in recording transactions
  • Understand the information on financial statements
  • This subject enables students to understand theories and frameworks which help to formulate the business analytics strategy of a firm, and to critically think on the tactics of the implementation issues. Ability to communicate is also addressed. Through equipping students with a solid understanding and critical thinking mindset of the principles, methods and technologies for business analytics, students can apply business intelligence tools to effectively address various issues faced by organizations, as well as be aware of the possible challenges and ethical issues related to business analytics.

Ethics, Responsibility and Sustainability (MM5681)

  • Ethics cut across a diverse range of business functions and sectors to inform students the important and relevance of corporate social and environmental responsibility. Whatever the specific business setting, be it accountancy, finance, logistics, marketing or management, the examination of corporate interaction with stakeholders and the notion of social responsibility and ethical behaviour are a matter of concerning as it facilitates corporations to achieve business sustainability.
  • This subject contributes to help students to acquire the necessary concepts and knowledge in modern corporate finance. Upon completion of this subject, students should be able to understand corporate finance concepts and contemporary issues, obtain the financial management techniques to analyze and conclude investment and financing decisions, and handle more complicated corporate financial issues in his/her financial manager capacity.

Global Economic Environment for Management (AF5618)#

  • Provide an introduction to economic theory that can be used to understand behaviours in markets and organizations and to make effective decisions
  • Provide an analytic framework for understanding national and international economic environment

Management Information Systems (MM5424)

  • This course focuses on the information technologies as the enabler that has dramatically changed the way in which companies orchestrate their value creation. The course will cover a variety of related topics at different levels, including:
    • currently available information technologies for modern organizations,
    • the information needs of modern organizations,
    • large information systems (e.g. ERP, SCM and so on) that integrate and streamline business processes across various functional departments/areas within or across organizations,
    • IT system development and IT project management,
    • the adoption, diffusion, and implementation of organization or inter-organizational information systems,
    • the relationships between work, people, and technologies,
    • decision support systems, business intelligence (BI) and analytics systems, and
    • the effectiveness/success and value of organization information systems.
  • The ‘capstone’ subject that requires students to work in groups, use appropriate analytical tools to evaluate a strategic issue facing a real life company, and make appropriate recommendations

Managing Operations Systems (LGT5105)

  • This subject will give students an exposure to many important topics, which by itself may be a standalone subject. Students will learn about basic operations concepts in various issues. They will learn how to make efficient operations, optimal decisions, improve the quality and always look for improvements, and so on. The subject nature is more on quantitative side, but our focus is from the management point of view. It is an interesting subject and will broaden the horizon of students.
  • This subject provides an understanding of theories and practices of marketing for post-graduate students who had little exposure to marketing. A broad survey of marketing topics is carried out with an emphasis on concepts, which a marketing manager needs to understand in order to make effective decisions. Application and analytical skills are developed by doing case analysis, in-class discussion and a marketing project.
  • Upon completion of the subject, students will be able to:
    • identify and critically analyze the nature of marketing activities in an organization, and assess the impacts of external and internal environments on marketing;
    • gain a basic understanding and integration of the concepts of market segmentation, targeting and positioning and the application of optimal marketing mix;
    • plan and resolve issues at strategic levels;
    • understand and reflect on the basic strategies to achieve marketing objectives.

MBA Orientation Workshop

  • The workshop introduces students to the MBA programme, and to provide them an opportunity to search for their independent roles in an interdependent context through learning activities and teamwork. It provides a chance for students to crystallize their learning experience and revisit their personal and professional goals.

Organizational Behaviour Leadership

  • This subject (a) develop students critical and creative thinking and effective communication skills, (b) cultivate their competence in leadership and change management, (c) explore their global outlook and understand of globalization and their implications for business. The ability to identify ethical management issues will also be addressed.

MBA Electives

STREAM ELECTIVES

International Business Stream

Fashion Stream

Business ResearchStream





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